DJ Ivis case reiterates that bad conduct in personal life can implode successful professional paths | Mauro Ferreira's blog

The repudiation of DJ Ivis due to the attacks on Pamella already seems to instantly dilute the career that was on the rise throughout 2021.

Keyboardist and musical producer from Paraíba, Iverson de Souza Araújo had just released, on June 24, the EP I heard Brazil in the wake of the explosion of the forró subgenre known as pisadinha and in the wake of the explosion of hits like preferred scheme (2018).

Fired from the production company Vybbe by Xand Avião, the name responsible for the rise of the DJ by elevating him to the post of musical director for the singer, Ivis already has future collaborations canceled and will certainly face difficulties to remain successfully on the scene.

Something similar happened to singer-songwriter Victor Chaves (from the extinct country duo Victor & Leo) due to an assault on his wife, which took place in 2017 and was also revealed in videos spread over the internet. The singer never managed to re-establish himself in his musical career.

It is salutary that the world – especially the music market – is reacting with disgust to the violence practiced by artists against women. It is a sign of moral progress in a still patriarchal society, blurred by machismo and by intolerable numbers of attacks against women – violence that, not infrequently, causes deaths.

It would be disgusting for DJ Ivis to walk away unscathed after everything he's done. Especially because artists mobilize followers and serve as an example for the public. May Ivis and everyone learn their lesson!